Not a Style, but a Stance: #bauhaus in the Age of Social Media

Originally published on Eyeondesign.aiga.org. Co-written with Berlin-based writer and editor Fiona Shipwright.

The Bauhaus centenary has arrived, but has the school’s original spirit completely expired?

Recently, #bauhaus overtook #brutalism as one of the most popular design and architecture hashtags on Instagram. Peruse through the associated images and you’ll be met with a wild selection: soft focus Autumnal leaves in Stockholmshocking pink hairstyles, the 1970s British goth rock band of the same name, a still from The Shininginspirational quotes from architect Walter Gropius, and occasionally, a certain school in Dessau, Germany…

Originally published on Eyeondesign.aiga.org

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